- Entering largely untapped Chinese CBD skin care market
- Health benefits widely recognized
- Vibrant online marketing campaigns underway
Chinese women, it will be no surprise to learn, are as beauty conscious as their sisters in other countries. For centuries, they have employed a variety of cosmetic embellishments to enhance social status and, perhaps, catch someone’s eye. Lip coloring has been in vogue for at least 1,000 years, and, at some point, the application of powdered rice to lighten skin tone became fashionable. But beauty is more than skin deep, which is perhaps why ChineseInvestors.com, Inc. (OTCQB: CIIX) is launching a line of hemp-infused skin care products in China. The cannabinoid content of the line makes these products more than just cosmetics. The health virtues of cannabinoids are now widely accepted.
It’s not always that you’re known by the company you keep. Cannabidiol (CBD), the main active ingredient in CIIX’s new product line up, is, like THC, derived from cannabis sativa, but unlike its notorious associate, it is not psychotropic. Increasingly, it is being recognized to have therapeutic potential. Indeed, at a United States Senate Caucus, pre-clinical research (including both cell culture and animal models) into CBD was said to have shown…
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